The ask: Addressing who in the creative industry should understand and address the idea that professional creatives have a responsibility to take a stand against brands who do harm.
The execution: We addressed product design professors by creating a campaign to raise awareness about the harmful socialization of gender that children's toys can cause when kids are exposed to gender stereotypes.
The team: Kira Chan, Sydney Volchok, Rikiya Klasen and Molly Ellenbogen
The Full Deck:
